What are power intros and how often should they be updated?
If you own, run, or manage a CHR (Current Hit Radio) radio station, then you will understand the importance of the small things which keep you ahead of your competitors. In the end, your station is only as good as the amount of listeners you have. Even if you have the...
What Is Radio Imaging And Why Should You Use It?
Radio imaging is the short branded audio that makes a station recognisable between songs, shows, promos and breaks. It can be a voiceover, sweeper, station ID, sonic logo, sung jingle, stinger, show opener or a produced transition. The job is simple: help listeners...
How to Stand Out!
In 2017 there are more radio stations now than ever. Streaming on the air, online and even from a bedroom at home, there’s so much to be learned and lots to be gained! The best way to stand out from the thousands of online channels and hundreds of national radio...
Keep Your Radio Shows Up with the Future
The future of radio, like anything, houses a ton of uncertainty. But that doesn’t mean aware and forward thinking managers can’t anticipate the skills needed to thrive in the future of the industry. With the increase of automated cars, instant podcasts and...
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